What Are Cookies Anyway?
Cookies are small text files that websites store on your device. They remember things about your visit so you don't have to start fresh every time you come back.
Think of them as bookmarks that help websites recognize you. Some expire when you close your browser. Others stick around for months or even years, depending on their purpose.
We use both types. Session cookies vanish when you leave. Persistent cookies remember your preferences between visits.
How novexalithor Uses Tracking
We track user behavior to improve your experience and understand how people interact with our financial growth resources. Nothing sinister – just practical stuff that helps us make better decisions about content and features.
Essential Cookies
These make the site work. Without them, you can't log in, navigate properly, or use basic features. We need these running at all times.
Functional Cookies
These remember your preferences – language settings, display options, that sort of thing. They make your visits smoother but aren't strictly necessary.
Analytics Cookies
We use these to see which pages get traffic, where people click, and how long they stay. It helps us figure out what's working and what needs improvement.
Marketing Cookies
These track your interests across our site so we can show you relevant content and resources. They also help us measure how well our campaigns perform.
We don't sell your data to third parties. Our tracking exists to make novexalithor.com better for Australian businesses looking to grow.
Specific Tracking Technologies We Use
Besides standard cookies, we use a few other tracking methods. Each serves a different purpose in how we collect and process information.
Local Storage
This browser feature stores data that persists even after you close your browser. We use it to save your interface preferences and keep track of which resources you've accessed.
Pixel Tags
Tiny transparent images embedded in our emails and some pages. They tell us when content gets opened or viewed. Useful for understanding engagement with our financial education materials.
Web Beacons
Similar to pixel tags but more sophisticated. They work with cookies to track activity across different pages and measure how you move through our site.
Session Replay Tools
We occasionally record how users navigate novexalithor.com – mouse movements, clicks, scrolls. This helps us spot usability issues. Personal information gets masked automatically.
How Cookies Improve Your Experience
Tracking isn't just about data collection. It directly affects what you see and how the site behaves.
- When you return, we remember which business growth topics you've explored so we can suggest relevant next steps
- Your login stays active across pages instead of requiring constant re-authentication
- We adapt content recommendations based on what you've previously found useful
- Forms pre-fill with information you've entered before, saving you time
- We can serve location-specific resources for Australian markets
- Your custom dashboard settings persist between sessions
Without these tracking mechanisms, novexalithor.com would feel clunky and repetitive. You'd waste time reconfiguring preferences and hunting for content you've already shown interest in.
Managing Your Cookie Preferences
You control what tracking happens on your device. Every browser gives you options to limit or block cookies entirely.
Chrome
Settings → Privacy and security → Cookies and other site data. Choose what level of tracking you're comfortable with.
Firefox
Options → Privacy & Security → Enhanced Tracking Protection. Set it to Standard, Strict, or Custom based on your needs.
Safari
Preferences → Privacy → Block all cookies if you want maximum restriction. Be aware some sites won't function properly.
Edge
Settings → Privacy, search, and services → Tracking prevention. Pick your level from Basic to Strict.
Blocking all cookies will limit functionality on novexalithor.com. Essential features may not work. But it's your choice.
Third-Party Cookies
Some cookies don't come from us directly. We integrate with external services that place their own tracking files on your device.
Analytics platforms, payment processors, and content delivery networks all use cookies to function. We've vetted these partners, but they operate under their own privacy policies.
If you disable third-party cookies in your browser, certain features might break – embedded videos, payment forms, interactive tools. You'll need to decide what trade-off makes sense for you.
Data Retention
We don't keep tracking data forever. Different types have different lifespans.
Session cookies expire immediately when you close your browser. Analytics data gets aggregated and anonymized after 26 months. Marketing cookies typically last 90 days before they need renewal.
Essential functional cookies may persist longer – up to two years – because they store critical preference information that improves your ongoing experience.
You can clear all cookies manually through your browser settings whenever you want a fresh start.
Updates to This Policy
We update this policy when our tracking practices change or when regulations require it. Check the date at the top to see when we last revised things.
Significant changes get announced through email notifications to registered users. Small tweaks happen without fanfare.
If you continue using novexalithor.com after we post updates, that means you accept the new terms. If you disagree with changes, you'll need to stop using the site or adjust your browser settings to block our cookies.